Introduction
In the dynamic realm of fashion, clothing transcends mere aesthetics; it becomes a medium of expression, a statement of identity, and a reflection of personal philosophy. At DANA, we believe that fashion should narrate the story of the wearer, embodying the intricate philosophies and character traits that define their individuality. Our brand is dedicated to creating garments that encapsulate these ideals, allowing each piece to resonate with the wearer's inner self.
The Philosophy Behind Our Designs
Our design ethos is rooted in the fundamental concept that lines are the first means by which humans express purpose. Each line in our designs represents the existential philosophy and traits of different characters, depicted through the unique forms observed in various faces. These lines, resembling a ball of thread, symbolize the personal philosophies that form within each individual, reflecting the complexity and uniqueness of human identity.
Design Vision Statement: "The first thing that humans use to express their purpose to others is lines. I have shown the existential philosophy of each character and their traits through the lines I observed in different faces. However, I have used forms of lines resembling a ball of thread. The philosophy behind each one represents a state of personal philosophy that I saw within, which can be unique for each individual. One of these thread bundles forms within each person. You must have an inquisitive eye to be able to grasp that thread, whether it's the person you are talking to, the person passing by, or even someone who is not present and you are thinking about, or the one within you. You need to be able to draw that thread out, and then it transforms into a face or character that represents the prominent trait of that person, revealing the best attribute of the person emerging from the tangled thread. The important thing is for these threads to be placed alongside each other. Good and bad are part of the philosophy of creation together. Without good, bad cannot be seen, and vice versa. Good and bad exist side by side for mutual understanding of both, as they are relative. What matters is where and how this ball of life and personality of a person reaches its end and shows its personal manifestation."
The Quarks Collection: Building Blocks of Identity
Our latest collection, aptly named Quarks, draws inspiration from the smallest known building blocks of matter. Just as quarks combine to form the protons and neutrons at the core of every atom, our collection pieces come together to form the essence of personal identity and style.
Product Highlights
Unisex Cotton Tee
- Features: Taped shoulders for improved durability, classic fit for comfort, crew neckline, tear-away label, made with 100% US cotton, ethically grown and harvested, Oeko-Tex certified.
- Fabric: Medium fabric (5.3 oz/yd²), 100% cotton, no side seams, specially spun fibers for smooth surface and premium printing sharpness.
Unisex Heavy Cotton Tee
- Features: Premium quality and comfort, sustainable and ethically made, versatile design for casual to semi-formal settings, tear-away label.
- Fabric: 100% US cotton, ethically grown and harvested.
Ultra-Soft Unisex Cotton T-Shirt
- Features: Made from very soft, lightweight ring-spun cotton, twill tape on shoulders, classic fit, no side seams, ribbed knitting, pearlized tear-away label, Oeko-Tex certified.
- Fabric: 100% cotton for solid colors, blends for heather and sport grey.
Classic Unisex Short Sleeve Tee
- Features: Soft cotton, quality print, ribbed knit collars, tapered shoulders, dual side seams.
- Fabric: Lightweight, breathable, and sustainable fabric blends.
Ultimate Unisex Jersey Tank
- Features: High-quality statement tank, structured side seam, all-fabric binding, versatile fabric, Airlume cotton, lightweight retail fit.
- Fabric: Made with ethically grown US cotton.
Men's Soft-Style Tank Top
- Features: Soft-style with slight taper under the arms, no side seams, all bindings of same fabric, light fabric.
- Fabric: 100% ringspun cotton (heather colors include polyester).
Women's Softstyle Tee
- Features: Feminine fit, shortened sleeves, taped shoulders, reinforced collar seam.
- Fabric: 100% ringspun cotton, light fabric, semi-fitted.
Stylish Unisex Organic Hoodie
- Features: Double-layered hood, front kangaroo pocket, tight-knit organic fabric, high durability, Oeko-Tex, PETA, and GOTS certified.
- Fabric: 85% organic cotton, 15% recycled polyester, heavy fabric.
Versatile 100% Cotton Tote
- Features: Unique and practical, vibrant color options.
- Fabric: Extra light fabric (4.13 oz/yd²).
Stylish Travel Suitcase
- Features: Available in multiple sizes, adjustable handle, 360-degree swivel wheels, safety lock.
- Fabric: High-quality and durable materials.
Character Traits: The Essence of Our Designs
Each design in our collection is inspired by specific character traits, reflecting the diverse aspects of human personality:
- Achievable: Represents individuals who strive for their goals with inner strength.
- Amazed: For those who are continually amazed by the contradictions and complexities of life.
- Are (We Are Now): Emphasizes living in the present and cherishing the moment.
- Better Vision: Encourages approaching life with a positive and broader perspective.
- Calm Down: Reflects inner peace and the ability to manage life's inputs and outputs.
- Can Be: Represents the ability to see both positive and negative aspects, making balanced decisions.
- Comfy: Symbolizes true inner peace and comfort in life.
- Discipline: Highlights an orderly and structured approach to life and thinking.
- Doleful: Captures the essence of individuals who carry sorrow and melancholy.
- Explorer: For those who seek knowledge and self-discovery.
Conclusion
At DANA, our mission is to blend fashion with profound personal philosophies, creating garments that resonate with the wearer's identity. Our Quarks collection and the detailed character traits embedded in our designs aim to offer more than just clothing; they provide a medium for self-expression and connection. We invite you to explore our collection and discover the threads that resonate with your own identity.